Big Picture - Marketing Roadmap Progress

Medical Marketing Roadmap

Welcome back, Dr. Sarah Chen
12 Week Streak

Big Picture - Your Marketing Roadmap

Track your overall progress and see the road ahead across all stages

Current Position

Stage 1: Foundation

$0 - $20K MRR

68%

Overall Completion

Month 4 of your MMR journey

Progress Stats

Sprints Completed 8/12
Activities Done 24/35
KPI Consistency 92%

Revenue Growth

$12.5K

Current MRR

+38%

vs last quarter

62% to Stage 2

Your Marketing Journey

Stage 1: Foundation

$0 - $20K MRR

68% Complete

ICP Defined
Brand Guidelines
Website Optimization

Stage 2: Build Authority

$20K - $50K MRR

Ready in ~8 weeks

Content Systems
Speaking Opportunities
Media Presence

Stage 3: Multiply Authority

$50K+ MRR

Future Goal

Advanced Systems
Scale Operations
Market Leadership

Foundation

85%
ICP Clarity Complete
Brand Guidelines Complete
Message Framework 90%
Website Optimization 60%

Lead Generation

72%
Content Systems Complete
Lead Magnets 80%
Email Growth 65%
Social Media 70%

Patient Journey

68%
Email Sequences Complete
Onboarding Process 75%
Follow-up Systems 55%
Retention Strategies 40%

Authority Building

45%
Content Calendar 70%
Speaking Opportunities 30%
Media Presence 25%
Thought Leadership 35%

Measurement

88%
Analytics Setup Complete
KPI Tracking Complete
Reporting Consistency 85%
Performance Optimization 75%

Road Ahead

Next Quarter Roadmap

Complete Foundation Sprint (4 weeks)

Finish website optimization and message framework

Launch Authority Building Sprint (6 weeks)

Begin content creation and speaking opportunities

Reach $20K MRR Milestone

Graduate to Stage 2 by end of quarter

Stage 2 Prerequisites

Complete 90% of Foundation activities 68% ✓
Maintain $18K+ MRR for 2 months $12.5K
90%+ KPI submission consistency 92% ✓

Achievements & Milestones

Recent Achievements

ICP Definition Complete

3 weeks ago

First $10K MRR Month

2 weeks ago

12-Week KPI Streak

This week

Next Milestones

Complete Website Optimization

2-3 weeks remaining

60%

Reach $15K MRR

4-6 weeks target

83%

Graduate to Stage 2

8-10 weeks estimate

68%

Current State Analysis

Strengths & Accomplishments

Excellent KPI submission consistency (92%)

Strong foundation work with clear ICP and branding

Steady revenue growth (+38% last quarter)

Areas Needing Attention

Authority building behind schedule (45% vs 70% target)

Patient retention strategies need development

Revenue growth pace needs acceleration for Stage 2 timeline

Strategic Recommendations

Priority Focus Areas

1. Accelerate Website Optimization

Complete remaining 40% in next 3 weeks

2. Begin Authority Building Prep

Start content calendar and speaking opportunity research

3. Optimize Revenue Systems

Focus on patient retention and upsell strategies

Resource Allocation

Website & Tech 40% time
Content Creation 30% time
Patient Systems 30% time

Ready to Take Action?

Continue your marketing roadmap with focused execution